Product website. Existing site was dated, images were poor quality and layout was basic. The client also wanted start selling their bikes online. An email newsletter also needed to setup and created.
UX research to UI design to Web development. I did low fidelity sketch’s then went straight into high fid design. Usability testing was conducted by the client, a number of her staff and a couple of her clients.
A more vibrant and enticing website showcasing the companies bike range. Used a combination of lifestyle and isolated product images which worked really well together. Also used gradient backgrounds to match the colours of the bikes which also created a nice effect. Finally added in bike features to help entice a buyer. This site got an honourable mention on awwwards.